Monthly Archive:: November 2014

The holidays are here and in just a couple short weeks will be in full swing. Have you made any special preparations to ready your staff and restaurant for the biggest shopping (and dining) days of the year? This time of year, the strong survive and thrive, so make sure you’re ready to weather the storm of diners. There’s no reason why weary shoppers shouldn’t choose your restaurant for their refueling—be prepared!

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The holiday hectic has officially begun—are you ready? Keep in mind that diners are overwhelmed thinking about tight dining budgets, late shopping nights, Black Friday, Cyber Monday, Thanksgiving, Hannaukah and Christmas. Keeping up is an exciting and prosperous time for most restaurants. Here are some ideas to incorporate into your holiday marketing plans to keep your tables full and your customers happy

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Are you taking advantage of the marketing tools that Restaurant.com provides to partners? One of the most lucrative benefits of our marketing program is the collection of email addresses and contact information of diners. Each time a diner uses a dining certificate at your restaurant the redemption process allows us to collect their email. Email addresses of diners are marketing prospects waiting to be plucked from the tree of opportunity. It’s an opportunity for a return visit. An opportunity for a new diner. And, an opportunity for positive praise that can spread like wildfire. Make sure you’re using your email addresses to your advantage. Email marketing is a powerful tool—and it’s right at your fingertips!

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